There are so many things we do thinking we’re saving time or money by doing them ourselves.

But in reality, they take way longer than we expect. And most of the time, we end up outsourcing or hiring help anyway, just later, after it’s already cost us more than we planned.

This goes hand in hand with how people say they get their best ideas in the shower or just before bed. That’s why so many people keep a notebook beside them.

The forest is my notebook.

You Might Have a Different Version of This And That’s Okay.

Maybe you don’t work this way.

Maybe your version is driving.
Or cooking.
Or sitting quietly with a coffee.
Or journaling at night.

That’s okay.

The real question is: are you leveraging it?

Are you paying attention to when you feel most open, creative, and clear?
And are you giving yourself a way to capture what comes up?

By the time I actually “started” my day, I was already behind. Already reactive. Already working on other people’s priorities instead of my own.

Email stayed open all day. Notifications stayed on. Calls got answered as they came in. If someone needed something, I did it right away. Another task added to the list. Another interruption justified because “it’ll just take a minute.”

Whenever I took a break, my phone came with me. I couldn’t miss anything. What if there was an opportunity? A problem to solve? A fire to put out?

I wasn’t present anywhere. I was just waiting.

One of the biggest shifts came when I stopped trying to force myself into a schedule that didn’t match how I actually work. I started paying attention to when I’m most creative, when I’m best suited for admin or repetitive tasks, and when my brain simply needs a break.

I say yes to alot of things, mainly because I don’t want to miss an opportunities, let anyone down or maybe deep down, I want to prove that I can do it, show up or be someone they can lean on. But as I continue to add more ‘yes’s” to my plate, my plate is getting heavier.

What will I think of myself if I never do this?

I pictured myself years down the line, knowing I’d spent all that time thinking about it and never followed through.

That regret felt heavier than the fear.

I genuinely believe that if you own a business today, you should be online. I just don’t believe you should be online all the time.

The real question becomes, how do you look like you’re present online while still actually living your life?

This is the part most people miss.

Instead of asking how to add more content, more platforms, or more strategies, the better question is, how can you use what’s already in place more intentionally?

Because right now, most people feel overwhelmed before they even start.